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Author: Christopher Warden

Dear Pharma: Does Social Media Know Your Story?

Dear Pharma: Does Social Media Know Your Story?

[vc_row][vc_column][vc_row_inner][vc_column_inner][vc_column_text]You hear a lot of people circulating the accusation that big pharmaceutical companies would rather treat cancer than cure it, these days. This burns my heart a little, and I’ll...

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Liquid Lock Media 2017 Social Media Predictions

2017 Social Media Platform Predictions

[vc_row][vc_column][vc_column_text]Happy New Year everyone! It’s time for social media platform predictions in 2017![/vc_column_text][vc_column_text]A great deal has happened in the last year in this industry: from new Live video functions, to...

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Liquid Lock Media Dear Pharma The Shotgun Effect

Dear Pharma: The Shotgun Effect

Are you hunting with a shotgun? Or a rifle? You might say that it depends. Depends on your audience, your campaign, your strategy, etc etc. But you know I’m pretty tired...

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Liquid Lock Media Is Your Content Marketing Human Enough?

Is Your Marketing Human Enough?

[vc_row][vc_column][vc_column_text]Data is to strategy as content is to influence. We harp a lot on the data side of marketing, because it’s the foundation of an effective digital strategy. But let’s...

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